What is a Premium Domain Name?


Whether you are looking to buy or sell a domain name it is important to ask yourself first, “What is a premium domain name?”. After all if you are the seller you do not want to sell a premium domain name for less than you should and of course if you are the buyer then you most certainly would like to be able to get a bargain on a premium domain name and purchase one for less than maybe it is really worth.

Read on to learn some criteria for judging whether a domain is considered a premium domain name or not. (The following tips will be just a few of the things to keep in mind. To read a more in depth article that contains 25 things to look for then read our how to choose a domain name guide).

After you are done reading through the premium domain name guide then head on over to our domain auction database to find some great premium domain names and regular domain names at bargain prices.

1. Perceived Value – The perceived value of a domain in the domain marketplace will have a lot to do with whether a domain name is considered premium or not. As a general rule of thumb if a domain name is for sale (and has bids) for more than $1,000 then there is a good chance that it is a premium domain name. This is not a hard and fast rule of course but just a rough guidelines. Yes, yes, maybe the really particular folks will say that a truly premium domain name will sell for a minimum of $10,000 or $50,000 or what have you but generally speaking the $1,000 mark is a a good place to start.

2. Memorable – The more memorable the domain name the more it is worth. If a domain is easy to spell, is short, is easy to pronounce, is potentially brandable, doesn’t have different variations on the way it could be spelled, and ends in .com then chances are you are looking at a premium domain name.

3. Generic – If a domain name is an exact match keyword only domain name (i.e. petfood.com is an exact match keyword only domain for the generic keyword phrase “pet food” while petfoodabc-online.com is not). Use our type in traffic finder tool and our keyword domain repository to find only domain names that are exact match keyword only domains.

4. Commercial Intent – The more commercially oriented a domain name is then the more valuable it will be. For example, a decent domain name in the “mortgage” niche may be more valuable than a decent domain name in the “rosebushes” niche.

5. History – A domain name’s history plays an important role in helping to determine whether it is a premium domain name or not. The longer a domain name has been registered then generally speaking the more valuable it is. This is especially true for those who are interested in developing the domain name by adding a website and marketing the website as the age of a domain is an important ranking factor for Search Engine Optimization (SEO) purposes.

There you have it. Those are 5 quick things that can help you when you try to determine, “What is a premium domain name?” Of course, there are many factors to be considered and this is just a brief overview. To read a more in depth guide then read our a fore mentioned guide on how to choose a domain name. Use our domain name tools to find yourself a great domain name today!

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